It probably won't come as a surprise to learn that an architect designed and lived in this Bloomsbury apartment. You can see their attention to detail and creativity in every room, whether it's the colourful mural on the wall in one of the bedrooms, the cast copy of Elgin's Marbles in the living room or the striking wood panelling in the kitchen, which was repurposed from the floor of an old school. You can certainly detect a sense of playfulness too, especially with the gregariously gilded mirror and portrait frames contrasted against the stark and simple white walls. However, the meticulous design is only half the reason we fell for this flat. The location is pretty unbeatable, with The British Museum just across the road and the thrills of Soho reachable in ten minutes on foot.